RovR - Umbrella/Rod Holder
The umbrella/rod holder is the ultimate cooler accessory for sitting back and relaxing. If you're a beach goer, set up your umbrella and enjoy shade all day long. If you're a fishermen, never worry about setting your rod down again. It easily attaches to any RovR cooler and does not restrict your ability to open and close the lid. It's the third arm you never knew you needed... till now.